The Challenge
How do you make complex systems research accessible and engaging to decision-makers?
Chatham House's Sustainability Accelerator approached us to explore new approaches to communicating their research on the bioeconomy. The challenge: translate dense, interdisciplinary analysis into formats that resonate with diverse audiences. That could be anyone from ministers to policymakers, industry leaders and engaged generalists.
The bioeconomy encompasses innovations across agriculture, manufacturing, energy, and the built environment, and operates at scales from cellular biology all the way up to international relations.
So to make these connections graspable, we wanted to play with forms of visual explanation that go beyond a whitepaper.
